# Sony BRAVIA 9 — Cinema is coming home

A 171-second product launch film that opens with a 33-second brightness hero montage, then works through a feature tour split into labelled chapters (Picture, Sound, Eco, Smart, Design), and closes by looping back to the opening shot. Sony supplies the music and on-screen type; there is no voiceover.

- Code: LN-1324
- Kind: Launch film
- Format: Feature tour
- Brand: Sony BRAVIA
- Length: 170.9s · 25 beats · 8.8 beats/min · 56 hard cuts
- Industry: Consumer electronics, Entertainment
- Style: Premium, Light UI, Device mockups, Data viz, Split screen, Product macro, Music-led, No voiceover
- Original: https://www.youtube.com/watch?v=uXXFF4ZMvb8
- Full breakdown: https://cutmap.co/v/sony-bravia-9-cinema-is-coming-home

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/sony-bravia-9-cinema-is-coming-home.