# Sony — Clarity in the Chaos (SonyXNFL Chapter 6)

A cinematic sports documentary spot that follows Green Bay Packers coaches and quarterback through game-day noise, with Sony headsets appearing as the thing that keeps communication clear. Coach and player interviews are cut into a long montage of sideline, crowd and field shots, and the film ends on the Sony | NFL lockup.

- Code: BR-0189
- Kind: Brand film
- Format: Customer story
- Brand: Sony
- Length: 107.2s · 43 beats · 24.1 beats/min · 76 hard cuts
- Industry: Consumer electronics, Sport, Media
- Style: Cinematic, Documentary, Fast cutting, Live action, Premium, Product macro, Whip pans, Music-led
- Original: https://www.youtube.com/watch?v=KiRCKpnbloM
- Full breakdown: https://cutmap.co/v/sony-clarity-in-the-chaos-sonyxnfl-chapter-6

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/sony-clarity-in-the-chaos-sonyxnfl-chapter-6.