# Sony — Find your focus (spec commercial)

A live-action spec ad set in a dark, hushed library, where a student is pulled apart by small distractions (gum, a straw slurp, a pencil tap, a shushing librarian) until she puts on noise-cancelling headphones and the room goes calm. It ends on a black card with 'Find your focus.' and the Sony wordmark.

- Code: AD-0114
- Kind: Ad
- Format: Live-action product film
- Brand: Sony
- Made by: Quiet Noise Studio
- Length: 60.2s · 26 beats · 25.9 beats/min · 21 hard cuts
- Industry: Consumer electronics, Music
- Style: Cinematic, Live action, Premium, Sound-design-led, Slow and deliberate, Push-ins, No voiceover
- Original: https://www.youtube.com/watch?v=oYmU8Av_e84
- Full breakdown: https://cutmap.co/v/sony-find-your-focus-spec-commercial

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/sony-find-your-focus-spec-commercial.