# Spotify — Wrapped 2023 Has Entered the Chat

A 10-second square social cut in which a spinning gradient burst zooms into a poster-style title card, swaps 'Wrapped is Here' for '2023 Wrapped', then clears to the hashtag and the Spotify logo.

- Code: SO-0046
- Kind: Social cut
- Format: Kinetic type film
- Brand: Spotify
- Length: 10.0s · 6 beats · 35.9 beats/min · 2 hard cuts
- Industry: Consumer apps, Music, Media
- Style: Big type, Bold, Gradients, Morph transitions, Music-led, No voiceover, Flat 2D
- Original: https://x.com/Spotify/status/1729853227129074070
- Full breakdown: https://cutmap.co/v/spotify-wrapped-2023-has-entered-the-chat

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/spotify-wrapped-2023-has-entered-the-chat.