# Squarespace — Make the Next Culinary Empire

A split-screen ad in which a noodle chef's face on one side drives a stream of 3D clay food, kinetic type and website UI on the other, ending on a tagline and logo over a close-up of her eyes.

- Code: AD-0239
- Kind: Ad
- Format: UI motion film
- Brand: Squarespace
- Length: 36.1s · 22 beats · 36.6 beats/min · 20 hard cuts
- Industry: SaaS, Food and drink, Marketing
- Style: Split screen, Kinetic type, Morph transitions, Match cuts, Music-led, No voiceover, Fast cutting, Flat 2D
- Original: https://www.youtube.com/watch?v=21bdo3HwL_4
- Full breakdown: https://cutmap.co/v/squarespace-make-the-next-culinary-empire

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/squarespace-make-the-next-culinary-empire.