# Squarespace — The Singularity

A cinematic sci-fi parody in which a man at a laptop discovers a website that makes websites, multiplies into an army of himself in a desert, and triggers a white-hot singularity. It resolves on a two-line product reveal and a silhouette in the desert.

- Code: AD-0357
- Kind: Ad
- Format: Other
- Brand: Squarespace
- Length: 37.0s · 17 beats · 27.6 beats/min · 3 hard cuts
- Industry: SaaS, Design tools, Marketing
- Style: Cinematic, Slow and deliberate, Premium, Dark UI, Morph transitions, Music-led, Photoreal, Minimal
- Original: https://www.youtube.com/watch?v=mManLnHyyek
- Full breakdown: https://cutmap.co/v/squarespace-the-singularity

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/squarespace-the-singularity.