# teenage engineering — field system

A product launch film made of macro close-ups of three modular audio devices, cut against plain grey title cards. It ends with the three units standing side by side, then the product name and the brand mark.

- Code: LN-0959
- Kind: Launch film
- Format: 3D product hero
- Brand: teenage engineering
- Length: 48.2s · 19 beats · 23.7 beats/min · 14 hard cuts
- Industry: Hardware, Music, Consumer electronics
- Style: Product macro, Light UI, Minimal, Premium, Photoreal, Slow and deliberate, Music-led, No voiceover
- Original: https://www.youtube.com/watch?v=Tpnuo7H-Jkw
- Full breakdown: https://cutmap.co/v/teenage-engineering-field-system

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/teenage-engineering-field-system.