# Tesla — Upgraded Model 3

A wordless, music-led launch film for the refreshed Model 3. It opens on a red car in the dark, runs a fast daylight road montage on a coastal highway, then moves to close-ups of interior and exterior details in a dark studio and ends on the logo.

- Code: LN-0392
- Kind: Launch film
- Format: Live-action product film
- Brand: Tesla
- Length: 27.4s · 24 beats · 52.6 beats/min · 22 hard cuts
- Industry: Automotive, Mobility
- Style: Cinematic, Premium, Fast cutting, Beat-synced edit, Music-led, No voiceover, Product macro, Live action
- Original: https://x.com/Tesla/status/1744942347530698794
- Full breakdown: https://cutmap.co/v/tesla-upgraded-model-3

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/tesla-upgraded-model-3.
