# Uber — Fără regrete

A live-action comedy ad in Romanian. A man buys a pot of hydrangeas for a date, then carries it up a long stair street and drops it. Three price captions compare the cost of the regret with the cost of an Uber ride, and the last line tells him to check the price in the app next time.

- Code: AD-0401
- Kind: Ad
- Format: Problem and solution
- Brand: Uber
- Length: 41.8s · 19 beats · 27.3 beats/min · 18 hard cuts
- Industry: Mobility, Consumer apps
- Style: Live action, Cinematic, Humorous, Characters, Captions, No voiceover, Music-led
- Original: https://www.youtube.com/watch?v=3W48Cw56DkY
- Full breakdown: https://cutmap.co/v/uber-fara-regrete

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/uber-fara-regrete.