# Uber — Hep yanında

A Turkish-language live-action ad that cross-cuts a man racing through Istanbul with a bouquet and an actress waiting in the wings, then pays both off in a theatre. Two short lines of text carry the idea that someone is waiting for you too, and Uber's taxi option is the answer.

- Code: AD-0441
- Kind: Ad
- Format: Problem and solution
- Brand: Uber
- Length: 56.2s · 26 beats · 27.8 beats/min · 34 hard cuts
- Industry: Mobility, Consumer apps
- Style: Cinematic, Live action, Emotional, Music-led, No voiceover, Captions, Premium
- Original: https://www.youtube.com/watch?v=dYQGFu00hHw
- Full breakdown: https://cutmap.co/v/uber-hep-yan-nda

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/uber-hep-yan-nda.