# Uniswap — UniswapX beta announcement

A silent, 24-second kinetic type launch film that announces UniswapX, then gives four benefits (more liquidity, better prices, MEV protection, gas-free swaps), each on its own colour field with a cartoon smoke-puff transition, and ends on an opt-in call to action and the unicorn logo.

- Code: LN-0655
- Kind: Launch film
- Format: Kinetic type film
- Brand: Uniswap
- Length: 23.8s · 14 beats · 35.3 beats/min · 1 hard cut
- Industry: Crypto, Fintech
- Style: Kinetic type, Big type, Bold, Flat 2D, Morph transitions, Playful, No voiceover, Fast cutting
- Original: https://x.com/Uniswap/status/1680955621343129600
- Full breakdown: https://cutmap.co/v/uniswap-uniswapx-beta-announcement

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/uniswap-uniswapx-beta-announcement.