# Volvo — Rollover Protection

A quiet, cinematic film in which a baby learns to roll over on a white plinth in a dark hall, intercut with a real Volvo rollover crash test. It ends on a wide shot of a car held upside down above the baby, and the Volvo logo.

- Code: BR-0277
- Kind: Brand film
- Format: Brand manifesto
- Brand: Volvo
- Length: 40.9s · 14 beats · 20.5 beats/min · 8 hard cuts
- Industry: Automotive
- Style: Cinematic, Slow and deliberate, Premium, Dark UI, Music-led, No voiceover, Product macro
- Original: https://www.youtube.com/watch?v=SBrjPNH4Ask
- Full breakdown: https://cutmap.co/v/volvo-rollover-protection

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/volvo-rollover-protection.
