# Webflow — Introducing Source

A 92-second product launch film that alternates large white type statements on black with real product UI. It moves from a laptop dock, to a code diff, a brand system, an agents list, chat prompts and a pricing page, then ends on the Source by Webflow lockup.

- Code: LN-0719
- Kind: Launch film
- Format: UI motion film
- Brand: Webflow
- Length: 92.0s · 34 beats · 22.2 beats/min · 25 hard cuts
- Industry: SaaS, AI, Marketing
- Style: Dark UI, Kinetic type, Big type, Push-ins, Morph transitions, Music-led, No voiceover, Device mockups
- Original: https://x.com/webflow/status/2095166732797169888
- Full breakdown: https://cutmap.co/v/webflow-introducing-source

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/webflow-introducing-source.