# Xbox — Three New Consoles Announce Trailer

A near-monochrome 3D film in which each new Xbox console floats alone over a moonlike landscape under a starfield, introduced by a spaced-out title card. The three consoles then stand together for a final lineup and the line 'Power your dreams'.

- Code: LN-0872
- Kind: Launch film
- Format: 3D product hero
- Brand: Xbox
- Length: 47.1s · 22 beats · 28 beats/min · 14 hard cuts
- Industry: Gaming, Consumer electronics
- Style: 3D render, Cinematic, Premium, Slow and deliberate, Music-led, No voiceover, Big type, Minimal
- Original: https://www.youtube.com/watch?v=mzDPNi77F24
- Full breakdown: https://cutmap.co/v/xbox-three-new-consoles-announce-trailer

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/xbox-three-new-consoles-announce-trailer.