# Xiaomi — Meet Xiaomi 17

A 32-second 3D product film with no voiceover and no copy until the end. It opens on an abstract green surface that resolves into the phone, then moves through macro edges, camera details, colour variants and a final lockup.

- Code: LN-1048
- Kind: Launch film
- Format: 3D product hero
- Brand: Xiaomi
- Length: 32.4s · 17 beats · 31.5 beats/min · 8 hard cuts
- Industry: Consumer electronics, Hardware
- Style: 3D render, Premium, Product macro, Light UI, Minimal, Music-led, No voiceover, Push-ins
- Original: https://www.youtube.com/watch?v=9bU65EtPtrc
- Full breakdown: https://cutmap.co/v/xiaomi-meet-xiaomi-17

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/xiaomi-meet-xiaomi-17.