# Xiaomi Pad Mini — Design

A wordless 3D product film that lights a tablet out of the dark, circles its edge, camera and back in smooth CGI moves, and ends on a three-colour line-up, a one-line tagline and the Mi logo.

- Code: LN-1144
- Kind: Launch film
- Format: 3D product hero
- Brand: Xiaomi Pad Mini
- Length: 25.1s · 11 beats · 26.3 beats/min · 3 hard cuts
- Industry: Consumer electronics, Hardware
- Style: 3D render, Minimal, Premium, Product macro, Push-ins, No voiceover, Music-led, Light UI
- Original: https://www.youtube.com/watch?v=Wotc-1Qo2r0
- Full breakdown: https://cutmap.co/v/xiaomi-pad-mini-design

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/xiaomi-pad-mini-design.