Archive / industry

SaaS films

402 films broken down: average length 53s, 25.8 beats a minute, the hook lands in 4.9s on average. Common styles: no voiceover, music-led, light UI, morph transitions. Most often made as UI motion film, problem and solution and feature tour.

Make your own SaaS film

Pro gives you the full breakdown and a build brief for every film here.