Allbirds — From Wool to Shoe

Name: Allbirds — From Wool to Shoe
Uploaded: 2026-10-09T11:31:50.173+00:00
Duration: PT74.2S
Description: A 74-second process film that follows wool from a flock of sheep through washing, carding and spinning to a knitter and finished shoes. It has no voiceover and almost no text until the last seconds, when 'SHOES MADE FROM WOOL' and the logo appear over a hillside.

Allbirds @allbirds

Montage · Cinematic · Product macro · 74s

Length

74.2s

Beats

26· 38 hard cuts

Pace

21.0/min

Avg beat

2.9s

A 74-second process film that follows wool from a flock of sheep through washing, carding and spinning to a knitter and finished shoes. It has no voiceover and almost no text until the last seconds, when 'SHOES MADE FROM WOOL' and the logo appear over a hillside.

Brand filmCinematicProduct macroMusic-ledNo voiceoverFast cuttingMatch cutsSlow and deliberatePhotorealFashion and beautyRetail

Cut map — 26 beats┊ 38 hard cuts · Click a beat to jump