Analysed · 22 beats
00:00:00:001280×720 · 24 fps
A music-led launch film for a home-decor brand. Kinetic type and colour-block panels build a poem, then 3D-rendered objects and rooms lead into a product-page UI and an orange logo end card.
Launch filmKinetic typeBig typeMorph transitions3D renderMusic-ledNo voiceoverPastelMatch cutsRetailE-commerce
Cut map — 22 beats┊ 5 hard cuts
00s05s10s15s20s25s30s35s
The breakdown — 11 sheetsMembers only
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Aura Launch Video by @/ravie.co, shared by Motionimo · Watch the original ↗ · Measurements and analysis by Cutmap.
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