Campfire — Rebrand kinetic typography film

Name: Campfire — Rebrand kinetic typography film
Uploaded: 2026-10-09T02:51:15.067+00:00
Duration: PT78.1S
Description: A 78-second kinetic type film that argues against mediocrity in a spoken-rhythm poem, then reveals the Campfire rebrand as a neon sign and runs through the brand's values to the tagline lockup. Every beat is type, shape or pattern in red and cream.

Stephanie Sze @stephaniesze3625

Kinetic type film · Kinetic type · Big type · 78s

Length

78.1s

Beats

23· 31 hard cuts

Pace

17.7/min

Avg beat

3.4s

A 78-second kinetic type film that argues against mediocrity in a spoken-rhythm poem, then reveals the Campfire rebrand as a neon sign and runs through the brand's values to the tagline lockup. Every beat is type, shape or pattern in red and cream.

Brand filmKinetic typeBig typeFlat 2DBeat-synced editMusic-ledNo voiceoverMorph transitionsMinimalMarketingCreative studio

Cut map — 23 beats┊ 31 hard cuts · Click a beat to jump