Figma — What's Figma? (2019)

Name: Figma — What's Figma? (2019)
Uploaded: 2026-10-09T11:45:56.683+00:00
Duration: PT95.1S
Description: A 95-second, abstract motion explainer with no voiceover. Colourful geometric shapes and a few lines of type walk from the old, messy way of working (file-name chaos, emailed folders) to a browser design tool where cursors design together, share code and collect comments, ending on the Figma wordmark.

Figma @Figma

UI motion film · Flat 2D · Morph transitions · 95s

Length

95.1s

Beats

28· 13 hard cuts

Pace

17.7/min

Avg beat

3.4s

A 95-second, abstract motion explainer with no voiceover. Colourful geometric shapes and a few lines of type walk from the old, messy way of working (file-name chaos, emailed folders) to a browser design tool where cursors design together, share code and collect comments, ending on the Figma wordmark.

ExplainerFlat 2DMorph transitionsMusic-ledNo voiceoverPlayfulGradientsMatch cutsKinetic typeDesign toolsSaaS

Cut map — 28 beats┊ 13 hard cuts · Click a beat to jump