Analysed · 7 beats
00:00:00:00Beat 01 / 7 — Introducing1280×720 · 30 fps
LN-1020 · 3D product hero

Logitech — Signature Comfort Plus launch film

3D product hero · Product macro · Premium · 24s

Length
23.9s
Beats
7· 6 hard cuts
Pace
17.6/min
Avg beat
3.4s

A 24-second product launch film that moves through macro shots of a mouse on a warm beige set, one feature caption per shot, then drops into a desk scene with a hand on the mouse and the Logitech wordmark. A short software UI screen recording sits in the middle.

Launch filmProduct macroPremiumMinimalCaptionsPush-insNo voiceoverMusic-ledPhotorealConsumer electronicsHardware
Cut map — 7 beats┊ 6 hard cuts · Click a beat to jump
00s05s10s15s20s
The breakdown — 11 sheetsMembers only
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Logitech · Watch the original ↗ · Measurements and analysis by Cutmap.