Analysed · 22 beats
00:00:00:001280×720 · 30 fps
A 116-second launch film that moves from a dark macro reveal of the watch, through glowing x-ray views of chip and battery, to live-action trail running and ocean diving that prove the display, battery and durability claims, and ends on a Samsung logo.
Launch filmCinematicDark UIPremiumProduct macroMusic-ledNo voiceoverPush-insMorph transitionsConsumer electronicsHardware
Cut map — 22 beats┊ 25 hard cuts
00s10s20s30s40s50s60s70s80s90s100s110s
The breakdown — 11 sheetsMembers only
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