Analysed · 26 beats
00:00:00:001280×720 · 24 fps
AD-0165 · Live-action product film
Apple — VoiceOver powered by Apple Intelligence
Apple @AppleLive-action product film · Live action · Cinematic · 81s
Length
81.4s
Beats
26· 35 hard cuts
Pace
19.2/min
Avg beat
3.1s
A live-action accessibility film that follows a blind woman through a day, from her kitchen to the subway, and shows five new VoiceOver abilities as small, practical moments. It ends on a black card with a three-word promise and the Apple logo.
AdLive actionCinematicPremiumPhone UICaptionsMusic-ledSlow and deliberatePush-insConsumer electronicsAI
Cut map — 26 beats┊ 35 hard cuts
00s10s20s30s40s50s60s70s80s
The breakdown — 11 sheetsMembers only
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