Analysed · 27 beats
00:00:00:00Beat 01 / 27 — Night walk1280×720 · 23.98 fps
AD-0223 · Live-action product film

Bose — QuietComfort 45 Iconic Quiet

Live-action product film · Cinematic · Live action · 53s

Length
53.0s
Beats
27· 25 hard cuts
Pace
30.6/min
Avg beat
2.0s

A music-led live-action ad that follows five commuters through one city day, cutting on movement between them while short feature captions name the headphones' benefits. It ends on a sunset shoreline, the product name and the Bose logo.

AdCinematicLive actionMusic-ledNo voiceoverMatch cutsCaptionsFast cuttingPremiumConsumer electronicsMusic
Cut map — 27 beats┊ 25 hard cuts · Click a beat to jump
00s05s10s15s20s25s30s35s40s45s50s
The breakdown — 11 sheetsMembers only
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Bose · Watch the original ↗ · Measurements and analysis by Cutmap.