Analysed · 20 beats
00:00:00:00Beat 01 / 20 — Desk wide1280×720 · 23.98 fps
AD-0176 · Live-action product film

Canva — Print Shop squirrel merch

Live-action product film · Live action · Cinematic · 30s

Length
30.1s
Beats
20· 15 hard cuts
Pace
39.9/min
Avg beat
1.5s

A live-action ad in which a young woman designs squirrel-themed merch in Canva's Print Shop while a taxidermy-style squirrel watches. The squirrel comes to life in a cartoon smoke puff, wearing the finished hoodie, and the film ends on the real merch and the Canva logo.

AdLive actionCinematicPush-insMatch cutsPlayfulHumorousNo voiceoverMusic-ledDesign toolsMarketing
Cut map — 20 beats┊ 15 hard cuts · Click a beat to jump
00s05s10s15s20s25s30s
The breakdown — 11 sheetsMembers only
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Canva · Watch the original ↗ · Measurements and analysis by Cutmap.