Analysed · 22 beats
00:00:00:00Beat 01 / 22 — Kids' match1280×720 · 23.98 fps
AD-0477 · Live-action product film

Kia — Master Plan

Live-action product film · Cinematic · Live action · 30s

Length
30.1s
Beats
22· 18 hard cuts
Pace
43.9/min
Avg beat
1.4s

A 30-second live-action story of a boy from a kids' match to walking out at a World Cup as the Official Match Ball Carrier. The film cuts between a youth pitch, a Kia SUV, three football legends and a stadium tunnel, then returns to the pitch for the Kia and FIFA lockup.

AdCinematicLive actionEmotionalFast cuttingMusic-ledNo voiceoverMatch cutsPremiumAutomotiveSport
Cut map — 22 beats┊ 18 hard cuts · Click a beat to jump
00s05s10s15s20s25s30s
The breakdown — 11 sheetsMembers only
Loading the breakdown
Custom film

Want a film like this, made for you?

Framebox is the studio behind Cutmap. Send us this breakdown and your product, and we’ll quote for an original film built on the same structure.

Get a quote ↗

Kia · Watch the original ↗ · Measurements and analysis by Cutmap.

Related filmsMore live-action product film →
LN-0053OPPO — Find X10 Pro Max, Stylish, premium and true-to-lifeOPPO15s · 10 beatsLN-0790Samsung — Galaxy Z Fold8 Ultra and Fold8 launch filmSamsung35s · 19 beatsLN-0175Weave Robotics — Isaac 1 launch filmWeave Robotics77s · 26 beatsLN-0103Friend — Not ImaginaryFriend104s · 17 beatsLN-0112Waves — Camera glasses launch filmWaves105s · 25 beatsLN-0140Apple — MacBook Neo HelloApple30s · 19 beats