Analysed · 18 beats
00:00:00:00Beat 01 / 18 — Beach challenge1280×720 · 60 fps
AD-0307 · Live-action product film

Kurzgesagt — Health Journal launch

Live-action product film · Mascot · Characters · 77s

Length
76.7s
Beats
18· 14 hard cuts
Pace
14.1/min
Avg beat
4.3s

A 77-second product ad that opens on a parody animated 'beach body' challenge, swaps to live-action hands flipping through a health journal, then cuts back to animation for a habit story and a merch finish. No voiceover; music and sound carry it.

AdMascotCharactersFlat 2DLive actionCinematicHumorousMusic-ledNo voiceoverWellnessHealth
Cut map — 18 beats┊ 14 hard cuts · Click a beat to jump
00s10s20s30s40s50s60s70s
The breakdown — 11 sheetsMembers only
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Kurzgesagt – In a Nutshell · Watch the original ↗ · Measurements and analysis by Cutmap.