Analysed · 46 beats
00:00:00:00Beat 01 / 46 — Walk with sensor1280×720 · 23.98 fps
BR-0129 · Customer story

OpenAI — Detecting wildfires with ChatGPT

Customer story · Cinematic · Documentary · 122s

Length
121.5s
Beats
46· 57 hard cuts
Pace
22.7/min
Avg beat
2.6s

A two-minute documentary-style customer story that follows a teenage inventor from a prototype in his garage to a sensor network on the hills above Laguna Beach. ChatGPT shows up in the story as a tool: phone queries, a walkie-talkie and a laptop dashboard. The brand name appears only in the last seconds.

Brand filmCinematicDocumentaryEmotionalDialogueMusic-ledPush-insSlow and deliberateAIGovernment
Cut map — 46 beats┊ 57 hard cuts · Click a beat to jump
00s30s60s90s120s
The breakdown — 11 sheetsMembers only
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OpenAI · Watch the original ↗ · Measurements and analysis by Cutmap.