Analysed · 22 beats
00:00:00:001280×720 · 25 fps
LN-1097 · Live-action product film
Samsung — Intelligent Eyewear Unveil
Samsung @SamsungLive-action product film · Premium · Product macro · 42s
Length
42.5s
Beats
22· 21 hard cuts
Pace
31.1/min
Avg beat
1.9s
A wordless product film that moves from a model in a grey studio, through macro 3D shots of the glasses and their internals, to a second model in sunglasses, ending on a partner credit card and the Samsung logo.
Launch filmPremiumProduct macroCinematicLight UINo voiceoverMusic-ledPhotorealFast cuttingConsumer electronicsFashion and beauty
Cut map — 22 beats┊ 21 hard cuts
00s05s10s15s20s25s30s35s40s
The breakdown — 11 sheetsMembers only
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Samsung, with Gentle Monster, Warby Parker and Google · Watch the original ↗ · Measurements and analysis by Cutmap.
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