Analysed · 23 beats
00:00:00:00Beat 01 / 23 — Shop wide720×720 · 23.98 fps
LN-0368 · Live-action product film

Stripe — Tap to Pay on Android at the barbershop

Live-action product film · Cinematic · Live action · 62s

Length
62.3s
Beats
23· 50 hard cuts
Pace
22.2/min
Avg beat
2.7s

A live-action day-in-the-life of a New York barbershop that walks one haircut from opening the door to a tap-to-pay checkout on an Android phone, then ends on a text swap through business types and a partner lockup. It is shot square with the picture inside a black frame, and uses no voiceover.

Launch filmCinematicLive actionFast cuttingProduct macroMusic-ledNo voiceoverPhone UIDevice mockupsPaymentsFintech
Cut map — 23 beats┊ 50 hard cuts · Click a beat to jump
00s10s20s30s40s50s60s
The breakdown — 11 sheetsMembers only
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Stripe · Watch the original ↗ · Measurements and analysis by Cutmap.