Analysed · 22 beats
00:00:00:00Beat 01 / 22 — Light tunnel1280×720 · 23.98 fps
LN-1182 · Live-action product film

Tesla — New Model 3 Performance launch film

Live-action product film · Cinematic · Dark UI · 39s

Length
39.4s
Beats
22· 24 hard cuts
Pace
33.5/min
Avg beat
1.8s

A 39-second, music-led launch film with no voiceover and almost no text. It moves from a red light-streak hook through a dark car park, a bright studio-architecture beat, a CGI chassis cutaway, and a fast road-driving montage, then ends on a spaced-out TESLA wordmark.

Launch filmCinematicDark UIFast cuttingMusic-ledNo voiceoverPremiumProduct macroWhip pansAutomotiveMobility
Cut map — 22 beats┊ 24 hard cuts · Click a beat to jump
00s05s10s15s20s25s30s35s
The breakdown — 11 sheetsMembers only
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Tesla · Watch the original ↗ · Measurements and analysis by Cutmap.