Analysed · 22 beats
00:00:00:00Beat 01 / 22 — Headlights wake1280×720 · 25 fps
LN-1278 · Live-action product film

Volvo — The new Volvo C40 Recharge

Live-action product film · Cinematic · Dark UI · 58s

Length
57.6s
Beats
22· 29 hard cuts
Pace
22.9/min
Avg beat
2.6s

A dark, music-led reveal film that shows the electric C40 Recharge in pieces, light by light, before showing the whole car in teal studio sets and ending on a charging scene and the Volvo wordmark. No voiceover, and only two lines of on-screen text.

Launch filmCinematicDark UIProduct macroPremiumMusic-ledNo voiceoverSlow and deliberatePush-insAutomotiveMobility
Cut map — 22 beats┊ 29 hard cuts · Click a beat to jump
00s05s10s15s20s25s30s35s40s45s50s55s
The breakdown — 11 sheetsMembers only
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Volvo · Watch the original ↗ · Measurements and analysis by Cutmap.