Allbirds — Let It Rain (Mizzle, :30)

Name: Allbirds — Let It Rain (Mizzle, :30)
Uploaded: 2026-10-09T11:15:40.66+00:00
Duration: PT30.1S
Description: A 30-second live-action spot that starts with a man dreading a rainy morning and turns, once he laces up water-resistant shoes, into a joyful run through puddles. The grade goes from near-black to teal, and the brand appears only at the open and the end.

Allbirds @allbirds

Problem and solution · Cinematic · Live action · 30s

Length

30.1s

Beats

19· 17 hard cuts

Pace

37.8/min

Avg beat

1.6s

A 30-second live-action spot that starts with a man dreading a rainy morning and turns, once he laces up water-resistant shoes, into a joyful run through puddles. The grade goes from near-black to teal, and the brand appears only at the open and the end.

AdCinematicLive actionMusic-ledNo voiceoverFast cuttingSlow and deliberateEmotionalPremiumFashion and beautyRetail

Cut map — 19 beats┊ 17 hard cuts · Click a beat to jump