Analysed · 14 beats
00:00:00:001280×720 · 25 fps
A testimonial film in which one woman tells, in her own words, how Apple Watch heart rate notifications led her to a GP and a leukemia diagnosis. Her story is cut with product, microscope and beach shots, with captions carrying every word and a black Apple Watch logo ending.
Brand filmCaptionsEmotionalDocumentaryMinimalLight UISlow and deliberateVoiceoverHealthConsumer electronics
Cut map — 14 beats┊ 11 hard cuts
00s05s10s15s20s25s30s35s
The breakdown — 11 sheetsMembers only
Loading the breakdown
Custom film
Get a quote ↗Want a film like this, made for you?
Framebox is the studio behind Cutmap. Send us this breakdown and your product, and we’ll quote for an original film built on the same structure.
Apple · Watch the original ↗ · Measurements and analysis by Cutmap.
Related filmsMore customer story →












