Analysed · 21 beats
00:00:00:00Beat 01 / 21 — 19611200×720 · 23.98 fps
AD-0309 · Problem and solution

Arc Search — Who are the Beatles? (1961)

Problem and solution · Cinematic · Retro · 53s

Length
53.4s
Beats
21· 24 hard cuts
Pace
23.6/min
Avg beat
2.5s

A period-comedy ad set in 1961 where a flower-crowned woman, stuck on a question a black-and-white TV host cannot answer, finds the answer in seconds on Arc Search. It is shot like a 1960s living-room scene, with a retro TV that cuts in and out of the story and shows the app logo.

AdCinematicRetroHumorousPhone UIDevice mockupsPremiumCharactersFast cuttingConsumer appsProductivity
Cut map — 21 beats┊ 24 hard cuts · Click a beat to jump
00s05s10s15s20s25s30s35s40s45s50s
The breakdown — 11 sheetsMembers only
Loading the breakdown
Custom film

Want a film like this, made for you?

Framebox is the studio behind Cutmap. Send us this breakdown and your product, and we’ll quote for an original film built on the same structure.

Get a quote ↗

Posted by The Browser Company · Watch the original ↗ · Measurements and analysis by Cutmap.