Analysed · 26 beats
00:00:00:00Beat 01 / 26 — Button1280×720 · 30 fps
LN-0391 · Feature tour

Arcade — Introducing Arcade Growth

Feature tour · Light UI · Kinetic type · 66s

Length
65.6s
Beats
26· 12 hard cuts
Pace
23.8/min
Avg beat
2.5s

A 65-second product launch film for Arcade Growth, built from big kinetic headlines on soft gradient backgrounds, each followed by a close-up of the product doing the thing the headline just said. It ends on a customer logo wall, the Arcade button mark and a 'Try it for free' button.

Launch filmLight UIKinetic typeBig typeGradientsPush-insCursor-ledMusic-ledNo voiceoverSaaSMarketing
Cut map — 26 beats┊ 12 hard cuts · Click a beat to jump
00s10s20s30s40s50s60s
The breakdown — 11 sheetsMembers only
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Arcade · Watch the original ↗ · Measurements and analysis by Cutmap.