Analysed · 17 beats
00:00:00:00Beat 01 / 17 — Phone in teeth1280×720 · 30 fps
AD-0220 · Problem and solution

Canva — Cookin' up Content

Problem and solution · Live action · Light UI · 30s

Length
30.1s
Beats
17· 18 hard cuts
Pace
33.9/min
Avg beat
1.8s

A live-action ad in which a home cook tries to film, chop and stir at once with a phone in her mouth, then lets Canva Video turn her clips into a finished vertical edit in seconds. It cuts quickly through a messy kitchen, a short phone demo and a bright three-up result, then ends on the product lockup.

AdLive actionLight UIPhone UIFast cuttingPlayfulMatch cutsKinetic typeNo voiceoverDesign toolsMarketing
Cut map — 17 beats┊ 18 hard cuts · Click a beat to jump
00s05s10s15s20s25s30s
The breakdown — 11 sheetsMembers only
Loading the breakdown
Custom film

Want a film like this, made for you?

Framebox is the studio behind Cutmap. Send us this breakdown and your product, and we’ll quote for an original film built on the same structure.

Get a quote ↗

Canva · Watch the original ↗ · Measurements and analysis by Cutmap.