Analysed · 14 beats
00:00:00:001280×720 · 30 fps
AD-0174 · Problem and solution
Canva — Hot Dog
Canva @canvaProblem and solution · Live action · Phone UI · 30s
Length
30.1s
Beats
14· 11 hard cuts
Pace
28.0/min
Avg beat
2.1s
A 30-second live-action ad set in a pink dog grooming salon. A groomer films a dog with his phone, then edits the clip in Canva's mobile app by picking a trending template, and the dog's look-book appears as a wall of finished vertical videos.
AdLive actionPhone UIPastelHumorousLight UIMatch cutsMusic-ledNo voiceoverDesign toolsMarketing
Cut map — 14 beats┊ 11 hard cuts
00s05s10s15s20s25s30s
The breakdown — 11 sheetsMembers only
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