Analysed · 26 beats
00:00:00:00Beat 01 / 26 — Introducing360×640 · 30 fps
LN-1293 · Feature tour

DJI — Mic 3 launch film

Feature tour · Fast cutting · Live action · 60s

Length
60.4s
Beats
26· 65 hard cuts
Pace
25.8/min
Avg beat
2.3s

A fast, feature-by-feature launch film for a wireless microphone. Each spec gets its own real-world scene and a small caption, ending on a 3D product render and the line 'Performance that speaks.'

Launch filmFast cuttingLive actionDevice mockupsPremiumCinematicMusic-ledNo voiceoverPhone UIConsumer electronicsCreative studio
Cut map — 26 beats┊ 65 hard cuts · Click a beat to jump
00s10s20s30s40s50s60s
The breakdown — 11 sheetsMembers only
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DJI · Watch the original ↗ · Measurements and analysis by Cutmap.