Analysed · 26 beats
00:00:00:001280×720 · 30 fps
A 60-second live-action launch film that shows a phone gimbal following people, a dog and a basketball player with no voiceover and almost no copy. It runs through features as short scenes of use, then closes on a dark product reveal and the name lockup.
Launch filmLive actionCinematicFast cuttingMusic-ledNo voiceoverPhone UIPremiumPush-insConsumer electronicsHardware
Cut map — 26 beats┊ 48 hard cuts
00s05s10s15s20s25s30s35s40s45s50s55s
The breakdown — 11 sheetsMembers only
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DJI Osmo Mobile 8 · Watch the original ↗ · Measurements and analysis by Cutmap.
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