Analysed · 22 beats
00:00:00:001280×720 · 24 fps
A cinematic live-action launch film that shows a portable power station solving real jobs in a garage, a truck bed, a home, an RV and a balcony. Feature captions in small white type sit over the footage, with a dark CGI cutaway to show the internals. It ends on a product hero shot, the name and the DJI logo.
Launch filmCinematicLive actionNo voiceoverMusic-ledPremiumCaptionsDevice mockupsPush-insHardwareConsumer electronics
Cut map — 22 beats┊ 56 hard cuts
00s30s60s90s120s150s
The breakdown — 11 sheetsMembers only
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DJI · Watch the original ↗ · Measurements and analysis by Cutmap.
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