Analysed · 9 beats
00:00:00:00Beat 01 / 9 — Wide living room1280×720 · 25 fps
AD-0115 · Feature tour

Dyson — V15s Detect Submarine hard floor mop

Feature tour · Premium · Product macro · 20s

Length
20.1s
Beats
9· 7 hard cuts
Pace
26.9/min
Avg beat
2.2s

A 20-second Dutch-subtitled product ad that moves from a living-room carpet to a hard-floor wet roller head, shows the roller picking up spills and debris, and closes on a product pack shot and a direct-buy line. Seven hard cuts and tight macro shots do the work.

AdPremiumProduct macroPush-insCaptionsLight UICinematicConsumer electronicsHardware
Cut map — 9 beats┊ 7 hard cuts · Click a beat to jump
00s05s10s15s20s
The breakdown — 11 sheetsMembers only
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Dyson · Watch the original ↗ · Measurements and analysis by Cutmap.