Analysed · 29 beats
00:00:00:00Beat 01 / 29 — Introducing1280×720 · 23.96 fps
LN-0999 · Feature tour

Fitbit — Introducing Charge 3

Feature tour · Light UI · Big type · 76s

Length
76.3s
Beats
29· 43 hard cuts
Pace
22.8/min
Avg beat
2.6s

A 76-second launch film that alternates live-action lifestyle footage with lavender-gradient type cards and floating 3D product shots. Feature labels sit over real-life moments, then the film closes on the Charge 3 lockup and tagline.

Launch filmLight UIBig typeMusic-ledNo voiceoverLive actionDevice mockupsKinetic typePremiumConsumer electronicsFitness
Cut map — 29 beats┊ 43 hard cuts · Click a beat to jump
00s10s20s30s40s50s60s70s
The breakdown — 11 sheetsMembers only
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Fitbit · Watch the original ↗ · Measurements and analysis by Cutmap.

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