Analysed · 16 beats
00:00:00:00Beat 01 / 16 — Logo over cup1280×720 · 23.98 fps
AD-0273 · Feature tour

Nespresso — Vertuo Pop+ Variety of Coffee

Feature tour · Premium · Product macro · 30s

Length
30.1s
Beats
16· 13 hard cuts
Pace
31.9/min
Avg beat
1.9s

A 30-second Korean ad for the Vertuo Pop+ machine. It opens on a black coffee seen from above, switches to an iced-latte mode, and shows one capsule becoming many drinks. It then moves through the machine's colour range to a final logo.

AdPremiumProduct macroCinematicCaptionsNo voiceoverMusic-ledLight UIConsumer electronicsFood and drink
Cut map — 16 beats┊ 13 hard cuts · Click a beat to jump
00s05s10s15s20s25s30s
The breakdown — 11 sheetsMembers only
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Nespresso · Watch the original ↗ · Measurements and analysis by Cutmap.