Analysed · 14 beats
00:00:00:001280×720 · 23.98 fps
AD-0087 · Problem and solution
Pepsi — The Choice
Pepsi @PepsiProblem and solution · Cinematic · Characters · 30s
Length
30.1s
Beats
14· 13 hard cuts
Pace
27.9/min
Avg beat
2.1s
A 30-second Super Bowl spot in which a CGI polar bear fails a blind taste test, lies on a therapist's couch, and then goes out to find a friend, a drink and a stadium stage. It ends on the line 'You deserve taste' and the Pepsi logo.
AdCinematicCharactersPhotorealDialoguePremiumHumorousFast cuttingFood and drink
Cut map — 14 beats┊ 13 hard cuts
00s05s10s15s20s25s30s
The breakdown — 11 sheetsMembers only
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