Analysed · 13 beats
00:00:00:001280×720 · 23.98 fps
AD-0268 · Problem and solution
Rivian — Real Rivian Adventures: Bayou Country
Rivian @RivianProblem and solution · Cinematic · Live action · 30s
Length
30.1s
Beats
13· 9 hard cuts
Pace
25.9/min
Avg beat
2.3s
A 30-second live-action ad that opens on a title card over a forest trail, then plays a road-trip scene with a small scare at a swamp edge. The 360° camera screen shows an alligator beside the car, and the film closes on a real-owner photo card and the logo.
AdCinematicLive actionBig typeDark UIMusic-ledSlow and deliberateCaptionsAutomotiveMobility
Cut map — 13 beats┊ 9 hard cuts
00s05s10s15s20s25s30s
The breakdown — 11 sheetsMembers only
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