Analysed · 26 beats
00:00:00:001280×720 · 23.98 fps
A 131-second live-action launch film that follows several wearers from a 6:59 alarm clock to a 22:07 bedside clock. Each product feature gets one scene and one small caption, and the film ends on a four-up face grid, the tagline and the four earbud colours.
Launch filmCinematicLive actionPremiumMusic-ledNo voiceoverCaptionsSlow and deliberatePush-insConsumer electronicsHardware
Cut map — 26 beats┊ 53 hard cuts
00s30s60s90s120s
The breakdown — 11 sheetsMembers only
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