Analysed · 26 beats
00:00:00:00Beat 01 / 26 — Rush through market1280×720 · 25 fps
AD-0441 · Problem and solution

Uber — Hep yanında

Problem and solution · Cinematic · Live action · 56s

Length
56.2s
Beats
26· 34 hard cuts
Pace
27.8/min
Avg beat
2.2s

A Turkish-language live-action ad that cross-cuts a man racing through Istanbul with a bouquet and an actress waiting in the wings, then pays both off in a theatre. Two short lines of text carry the idea that someone is waiting for you too, and Uber's taxi option is the answer.

AdCinematicLive actionEmotionalMusic-ledNo voiceoverCaptionsPremiumMobilityConsumer apps
Cut map — 26 beats┊ 34 hard cuts · Click a beat to jump
00s05s10s15s20s25s30s35s40s45s50s55s
The breakdown — 11 sheetsMembers only
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Uber · Watch the original ↗ · Measurements and analysis by Cutmap.