Analysed · 14 beats
00:00:00:001280×720 · 29.97 fps
A 30-second live-action ad where fluffy mascot creatures fail to flag down empty taxis in a busy Japanese city, then a pink one gets a ride by tapping the Uber app. A permanent promo-code banner sits above the picture the whole time.
AdLive actionCharactersMascotCinematicCaptionsPush-insNo voiceoverMusic-ledMobilityConsumer apps
Cut map — 14 beats┊ 12 hard cuts
00s05s10s15s20s25s30s
The breakdown — 11 sheetsMembers only
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Uber Taxi · Watch the original ↗ · Measurements and analysis by Cutmap.
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